Preferred Consumer | Charity Channel

A Nearly Effortless Way to Raise Funds
by Teresa Ambord

Scrip is a great way to channel funds into your non-profit organization, using substitute money.  The idea is to generate loyalty among customers.  National and local retailers issue scrip in the form of negotiable gift certificates that are used just like cash at the issuer’s store or establishment.  The exact operation of a scrip program varies,  but the general idea is the same.
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A Popular Fundrasier...Affinity Cards
by Teresa Ambord

Without donations, most charities could not survive.  That’s no secret. Most charities are always on the look out for ways to bring in steady streams of income to fund their projects.   One reliable way is affinity cards, or credit cards that bear the logo of not only the issuer (such as VISA or MASTERCARD) but also the non-profit organization.
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Make the Most of Direct Mail for Your Charity
by Teresa Ambord

For most charities, contributions are the lifeblood of the organization. In spite of the popularity of computer solicitations, a well-planned and executed direct mail campaign still works well for many agencies.

Here are some ways to help improve your chances of success:
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